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Akhand Mishra, 1DM Specialty Coffee · Bhilai, India

A café's first month: 2,667 Google views, 20 calls and 154 direction requests

A specialty coffee café in Bhilai that relied on word of mouth, offline activity and influencer posts. In the first month of Google profile and review work, its profile was seen 2,667 times, got 20 calls and 154 direction requests, and people found it through searches like “cafe in bhilai” and “cafe near me”. These are early, one-month results.

Working with Flexi Local since October 2026.

The numbers

MeasureBeforeAfterAs of
Google profile views (impressions)7572,6676 Sep–6 Oct → 6 Oct–6 Nov 2026
Calls from Google2206 Sep–6 Oct → 6 Oct–6 Nov 2026
Direction requests961546 Sep–6 Oct → 6 Oct–6 Nov 2026
Website clicks from Google7146 Sep–6 Oct → 6 Oct–6 Nov 2026
Rank for “cold brew and espresso bar Bhilai”169Oct → Nov 2026
Rank for “specialty coffee shop in Bhilai”43Oct → Nov 2026

Figures are from the café's own Google Business Profile performance report, comparing the 30 days before the work (6 September to 6 October 2026) with the first month of work (6 October to 6 November 2026). The baseline month was lower than usual: Google's own report shows it 61% below the month before for views and 91% below for calls, so part of the rise is a recovery from that dip. Rankings are for 5 tracked searches checked monthly; three of them moved down slightly (“coffee shop near me Bhilai” 17 → 20, “work friendly cafe in Bhilai” 12 → 13, “top rated coffee house in Bhilai” 20 → 21). This is one month of results, and we'll update this page as more months come in.

The evidence

Screenshots from the clinic's own Google Business Profile and from Google search.

Google Business Profile performance for 6 September to 6 October 2026: 757 impressions, 2 call clicks, 96 direction requests, 7 website clicks
6 Sep–6 Oct 2026, before the work (note the dip vs the month before)
Google Business Profile performance for 6 October to 6 November 2026: 2,667 impressions, 20 call clicks, 154 direction requests, 14 website clicks
6 Oct–6 Nov 2026, the first month of work
Searches people used to find the café on Google in October 2026, led by cafe in bhilai with 93 impressions
How people searched for the café, October 2026

Where the café started

1DM is a specialty coffee brand founded in 2019 with its own roastery. This story covers its Bhilai café. Its Google profile was seen far less than it should have been for searches like “cafe in bhilai”, new customers came mostly through word of mouth, offline activity and local influencer posts, and its 4.3 rating from 42 reviews needed steady attention.

What we did in the first month

We filled in and tidied the Google Business Profile, updated the menu, and published 8 Google posts. We set up the café's review account so every review gets a reply, started tracking 5 target searches each month, and sent a monthly report comparing the profile's numbers with the month before and listing what to improve next.

What changed

In the first month the profile was seen 2,667 times, and calls, direction requests and website clicks together reached 188. People found the café through everyday searches such as “cafe in bhilai” (93 views), “cafe near me” (53), “new cafe in bhilai” (51) and “cafes in bhilai” (44). Two tracked searches moved up, including “cold brew and espresso bar Bhilai” from 16th to 9th. Next: lift the three searches that slipped and grow reviews toward a 4.5 rating.

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Calls from Google up from 19 to 99 a month

“Today, more patients are discovering the clinic online and contacting us directly through Google and our digital channels.”
Dr. Rounak Singhai, Jabalpur, India · May → Sep 2026 · Case study

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