How to send your Google review link by text and email

How do I get my Google review link?

Google gives every verified business a link that opens its review form directly. Google's help page lists the steps:

1. Go to your Business Profile at business.google.com.
2. Select Read reviews, then Get more reviews.
3. Select Copy to copy the link. To get the QR code, right-click it and choose Save image as.

You can also reach the same screen by searching your business name on Google while signed in. Google says the review QR code can only be made in a computer browser for now, not on a phone. If you can't sign in, our free Google review link generator finds your business by name and builds the same link, with a printable poster.

How do I send my Google review link by text?

Paste the link into a short, personal message from the number the customer already knows. Text works well for most local businesses because the link is one tap away on the same phone.

• Use the customer's first name and one detail of the job, so it doesn't read like a mass message.
• Put the link on its own near the end, with nothing touching it, so it stays tappable.
• Sign it with your name and the business name.
• Save the message as a shortcut so it takes seconds: iPhone has Text Replacement in Settings, and most Android keyboards let you save phrases or shortcuts.

That's one example. For more wording by industry, by text and in person, see our 16 review request templates.

How do I send my Google review link by email?

Send a short email from a real person's address, with one clear link. Customers you already email, such as clients of professional services, often prefer it to a text.

• Subject line: plain and specific, such as "How did we do?" or "Thanks for choosing us".
• Body: two or three sentences, the link once, and your name. One link only, so there's no doubt where to click.
• Make the link obvious: a button or the words "Leave us a Google review" on their own line.
• Send from a named person, not a no-reply address, so customers can answer if something went wrong.

You can also add a one-line link under your email signature, so every email you send carries it.

Can I put my review link on invoices and receipts?

Yes. Google's own help page suggests putting the link or QR code on receipts and in thank-you emails. An invoice is a good moment because it arrives when the work is done.

• Emailed invoices: add a line such as "Happy with the work? Leave us a Google review: [link]" to the notes or footer field in your invoicing or accounting software.
• Printed invoices and receipts: print the QR code with a short line above it, such as "Scan to review us on Google".
• Card-machine email receipts: some systems let you add a custom footer; if yours does, put the link there.
• Invoices you already send by email: our BCC email integration sends a review request each time you copy us in.

How do I share it with customers in person?

Use the QR code. Print it where people wait or pay: the counter, tables, the reception desk, appointment cards or the back of the van. Our free Google review QR code generator makes a printable sign.

Asking face to face is fine, but don't push. Google's policy says businesses must not require or pressure customers to leave reviews while they're on the premises. Offer to text the link instead, so they can review later at home.

When should I send it, and should I send a reminder?

Send it within a few hours of the visit or job, while the experience is fresh. If there's no review after two or three days, send one short reminder, then stop.

Tie the first message to something that already happens every time, like a job being marked done or an invoice being paid, so sending it doesn't depend on anyone remembering. Our guide to getting more Google reviews has the best moment to ask by type of business.

What should I avoid when sending my review link?

Send the same link to every customer in the same way, and never offer anything for a review. Google's policy on fake engagement and rating manipulation prohibits:

• Incentives: payment, discounts, free goods or services in exchange for a review. Google calls this fake engagement and says it is strictly prohibited.
• Review gating: asking only customers you think are happy, or sending unhappy ones somewhere else first. Google's words: businesses must not "selectively solicit positive reviews" or "discourage or prohibit negative reviews".
• Pressure on the premises: requiring or pushing customers to review while they're with you.
• Staff quotas: asking staff to collect a set number of reviews, or reviews that mention specific content.
• Telling customers what to write or what rating to give.

Also skip the practical mistakes: sending a link to your general Maps listing instead of the review form, sending three or more reminders, and waiting a week before the first message.

Can I send review links automatically?

Yes. Review software can send the text or email for you after each job and add the reminder, so no one has to remember. Flexi Local's review requests do this by text and email, sent the same way to every customer. If you'd rather do it by hand, the steps above are all you need.