BrightLocal pricing: plans, prices by location and what you get
BrightLocal has three plans for one location: Track at $41 a month, Manage at $54 and Grow at $65, or $31, $40 and $49 a month billed annually, which saves 25%. Review requests and review monitoring are only on Grow. There's a 14-day free trial with no card, citation building is paid per site, and a Managed SEO service starts at $499 a month. All prices are in US dollars from BrightLocal's pricing page, checked 8 November 2026.
How much does BrightLocal cost for one location?
From $31 to $65 a month, depending on the plan and how you pay.
| Plan | Billed monthly | Billed annually | Per year, billed annually |
|---|---|---|---|
| Track | $41 a month | $31 a month | $369 |
| Manage | $54 a month | $40 a month | $485 |
| Grow | $65 a month | $49 a month | $584 |
Paying monthly for a full year costs $492 on Track, $648 on Manage and $780 on Grow (the monthly price times 12). Annual billing saves $123, $163 and $196 respectively.
What does BrightLocal cost for more locations?
BrightLocal prices in location bands. Its pricing page lists these monthly prices by number of locations managed:
| Locations | Track | Manage | Grow |
|---|---|---|---|
| 1 | $41 ($31 annually) | $54 ($40 annually) | $65 ($49 annually) |
| 2 to 5 | $62 ($47 annually) | $76 ($57 annually) | $87 ($65 annually) |
| 6 to 10 | $83 ($62 annually) | $109 ($82 annually) | $131 ($98 annually) |
The figures rise by band, not by location, which makes BrightLocal good value for a small group of locations. Check the price for your exact number on BrightLocal's page before you buy.
What do you get on each BrightLocal plan?
| Plan | What it includes |
|---|---|
| Track | AI visibility tracker, SEO audits, rank tracking for up to 100 keywords and 4 competitors, geo-grid tracking for up to 5 keywords, citation monitoring and a Google Business Profile audit |
| Manage | Everything in Track, plus AI insights, listing sync and Google Business Profile post scheduling |
| Grow | Everything in Manage, plus review monitoring and replies, review requests by email, text and in store, and review widgets for your website |
What costs extra?
- Citation Builder: pay-as-you-go, from about $2 to $3.20 per site. BrightLocal submits your details to directories for you. Our guide to local citations explains which listings to do first.
- Managed SEO: a done-for-you service from $499 a month.
- More locations: past 10, check BrightLocal's page for the next band.
If you plan to send review requests by text, ask BrightLocal whether text messages are included in the plan or charged on top.
Is there a BrightLocal free trial?
Yes: 14 days, and BrightLocal doesn't ask for a card to start. That's long enough to run an audit, set up rank tracking and see whether you'll use it each week.
Where is BrightLocal stronger?
BrightLocal is a respected local SEO toolkit, and in several areas it does more for less than review-focused tools:
- Rank tracking: up to 100 keywords and 4 competitors on every plan, plus geo-grid tracking.
- Citations: monitoring on every plan, listing sync on Manage, and pay-per-site citation building.
- Agencies and groups: banded pricing means 2 to 10 locations cost far less than paying per location.
- Audits: SEO and Google Business Profile audits from the cheapest plan.
- Trial: no card needed.
BrightLocal vs Flexi Local: how do the prices compare?
The two are built for different jobs. BrightLocal is a toolkit you run yourself to track and fix local SEO. Flexi Local is review and lead software for owners, with local SEO, websites and ads done for them as an option.
| Locations | BrightLocal Grow (billed monthly) | Flexi Local Reviews | Flexi Local Reviews + Leads |
|---|---|---|---|
| 1 | $65 a month | $97 a month | $197 a month |
| 5 | $87 a month | $293 a month | $785 a month |
| 10 | $131 a month | $538 a month | $1,520 a month |
Flexi Local figures use its published prices: Reviews is $97 for the first location and $49 for each extra one; Reviews + Leads is $197 and $147. In the UK they're £79 and £159 for the first location. The plans don't include the same features, so compare what you'll use, not only the totals.
| BrightLocal | Flexi Local | |
|---|---|---|
| Review requests | Grow plan only | Every plan, by text and email |
| Rank tracking | Up to 100 keywords, every plan | Rank map in the free audit; monthly for 5 keywords on Local Growth |
| Citations | Monitoring, sync and pay-per-site building | Listings kept correct on the main directories, on Local Growth |
| Missed-call text-back and one inbox | Not in BrightLocal's plan features | Reviews + Leads and above |
| Done for you | Managed SEO from $499 a month | Local Growth from $497 a month per location |
| Free trial | 14 days, no card | 14 days, card needed; cancel before day 14 and you pay nothing |
| Billing | Monthly or annual | Monthly, no long contract |
For a side-by-side on features and who each suits, see our BrightLocal alternative page, or the one-page Flexi Local facts.
Which BrightLocal plan do you need?
- Track: you want to see where you rank and audit your profile, and you'll fix things yourself.
- Manage: you also want listings kept in sync and Google posts scheduled.
- Grow: you also want to ask for reviews, reply to them and show them on your site.
No plan, from BrightLocal or anyone else, can promise a ranking: Google says there's no way to pay for a better local ranking. Whatever tool you use for reviews, follow Google's rules: ask every customer the same way, and never offer anything in return for a review.
Sources
- BrightLocal: pricing, checked 8 Nov 2026
- Google Maps: Prohibited and restricted content, Rating Manipulation, checked 8 Nov 2026
- Google Business Profile Help: Tips to improve your local ranking (no way to pay for a better local ranking), checked 8 Nov 2026
- Flexi Local pricing
- Flexi Local facts
Citing these figures? Please link to this page. If you spot a figure that's out of date, email hello@flexilocal.com.
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